Integrating the advantages of digital communications with more traditional media strategies and techniques yields campaigns that reach the right audiences using the best mix of methods. Now that more people are engaging social networks and turning to online solutions rather than traditional outlets as their source for news and information, it is vital to reach audiences through these portals. Capital Results offers assistance to our clients in the areas of website application and design; social media communications; and search engine optimization.
Website Application and Design
Create a lasting first impression. We help our clients create a new website, renovate an existing website or add features that will brand the organization and support their strategic objectives. Capital Results also provides ongoing maintenance services to keep clients’ sites up to date and running properly. In addition, we manage clients’ website hosting, webmail and domain name registrations.
Social Media Communications
Get in the conversation. Capital Results’ social media services include designing and distributing e-mail newsletters and action alerts as well as managing clients’ distribution lists. Facebook, Twitter and Google Buzz have proven to be more than a passing fad and we advise and assist our clients in building communities, passively or interactively, within these and other diverse social networking and blogging sites.
Search Engine Optimization
Be found on the Web. A website is only an island without bridges to connect with the audience they intend to attract. Capital Results builds those bridges. Our clients’ websites are “optimized,” or enhanced, so that search engines, such as Google, Yahoo and Bing, will reference the site appropriately and effectively. This results in a better search engine ranking which produces greater visibility and access. Because the Web constantly changes, we work hard at making sure our clients’ websites are updated regularly so that they can always be found easily.