Our public relations practice is focused on results. The hard work, relationships and experience of our team maximize the opportunity for success.
Our experience in media relations; grassroots/grasstops advocacy and coalition building; and strategic communications helps our clients achieve their goals in both the public and private sectors.
Everyone has a story to tell and we tell it well. Our knowledge of and relationships with journalists allow us to present a compelling case to the public through the media and manage undesirable attention. From press conferences and feature stories to editorial board meetings, op-eds and media training, we design and implement media strategies and campaigns that enable our clients to tell their story well, no matter what it is.
Grassroots Advocacy and Coalition Building
We turn awareness into action. The expression "strength in numbers" is more than that to Capital Results. It is a philosophy applied to create momentum for change. Sometimes, one thoughtful letter from one key constituency is the better way to make the difference. Knowing when to use what strategy is the art of public affairs and the science of grassroots campaigns. We invest the time to study issues, identify supporters and opponents, and know more about the issues we work than anybody else. Coalitions and grassroots advocacy can be instrumental tools in passing or defeating legislation, developing credibility for an issue campaign or bringing together various organizations for a common goal. But building advocacy groups is only the first step; we turn coalitions into active forces that move decision-makers. This expertise is what differentiates our firm’s work from others.
Perception is our reality. In assisting clients as they recover from a crisis, managing their reputation, or promoting them as good corporate citizens, we create opportunities to craft public perception in a way that supports their goals and values. We draw on internal and external strategic communications, relationships with community leaders and organizations, and community outreach to deliver thoughtful and comprehensive public relations programs that will cause even the harshest critics to reconsider. Our resources include a team of creative graphic designers and media production specialists that enable us to utilize any and all means necessary to convey a message and shape public perception and opinion.