Public Relations

Our public relations practice is focused on results. From building effective third-party support for a cause to conveying a message through the media, we turn our clients' objectives into a success. Capital Results moves issues from awareness to action.

Our experience in media relations; grassroots/grasstops advocacy and coalition building; and strategic communications helps our clients achieve success in both the public and private sectors.

Media Relations

Everyone has a story to tell and we tell it. Our extensive experience and relationships with journalists allow us to present a compelling case to the public through the media and manage unwanted attention. From press conferences and feature stories to editorial board meetings, op-eds and media training, we design and implement media campaigns that enable our clients to succeed in telling their story no matter what it is.

Grassroots/ Grasstops Advocacy and Coalition Building

We turn awareness into action. The expression "strength in numbers" is more than that to Capital Results. It is a philosophy we use to create momentum for change. Sometimes, though, one thoughtful letter from one key constituency is the better way to make the difference. Knowing when to use what strategy is the art of public affairs and the science of grassroots campaigns. We invest the time to study issues; identify supporters and opponents; and know more about the issues we work than anybody else. Whether trying to pass or defeat legislation, develop credibility for an issue campaign or bring together various organizations for a common goal, building strong coalitions is only the first step. We turn coalitions into active forces that move decision-makers; this expertise is what sets us apart.

Strategic Communications

Perception is our reality. Whether assisting clients as they recover from a crisis, managing their reputation or promoting them as good corporate citizens, we create opportunities to help our clients craft public perception in a way that supports their goals and values. We draw on internal and external strategic communications, relationships with community leaders and community outreach to deliver thoughtful and comprehensive public relations programs that will cause even the harshest critics to take note. Our resources include a team of creative graphic designers and media production specialists that enable us to utilize any and all means necessary to convey a message and shape public perception.